Niagara SEO

Here’s how you can get ahead of your competitors in a highly competitive market.

7 Things to Know Before Updating to WordPress 5

It’s been less than a week since WordPress 5 has been released. Anecdotal reports indicate there are many successful upgrades. But I am also aware of many sites that have experienced  issues. After looking at these issues, I discovered six things that may help a...

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How Much Does SEO Cost & Why Should I Pay for SEO?

As a business owner or marketing manager, you may already know about the positive impact search engine optimization can have on your results. With the right rankings, you can generate consistent leads and grow your bottom line in no time – but at what cost? What is...

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WordPress 5.0 launches with new, block-based editor

What just happened? WordPress, maker of the web’s most popular Content Management System (CMS), has just released version 5.0 of its platform. The latest update is one of the biggest in years, adding a new block-based editor that offers a “streamlined editing...

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SEO or SEM: What’s the difference?

If you are new to digital marketing, understanding the complex jargon of this industry can be a challenge. In a world of CPC (cost-per-click), CTR (click-through rate) and PPC (pay-per-click) we’re all guilty of using acronyms that leave our clients and teammates...

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How a small business can be competitive using SEO

A small business is at a massive disadvantage when there is a big multinational company in the same industry. You will have a much lower budget for advertising and marketing yourself, as well as less ability to absorb losses due to increased competition or price wars....

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Why SEO is critical for your business in 2019

SEO, the acronym for search engine optimization, is one of the most commonly used terms when it comes to businesses and the steps of creating an online presence. By definition search engine optimization is described as the process of building up the number of guests...

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How Much Should You Budget for SEO?

How Much Budget Do You Want to Dedicate to SEO? You should anticipate setting a budget anywhere from $1,500.00 to $10,000+ a month, depending on the total amount of capital you have available. The more you can dedicate to improving your online visibility, the faster...

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Website redesign mistakes that destroy SEO

To keep up with user preferences, you have to redesign your website now and then. Learn how to avoid the most common pitfalls when you do. Redesigning a website, whether it’s your own or a client’s, is an essential part of marketing today. It’s essential because...

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A basic SEO audit for small businesses

Most small businesses can perform a simple audit and improve their SEO considerably without involving an agency. Ten steps you can take to get started. I am a big fan of getting the basics precisely dialed in for small business search engine optimization (SEO)....

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16 Tips for Website SEO Success

Site Structure Marketers should keep a close watch on the structure of their website and the SEO strategy they will implement. Below is the rundown of 19 tips linked to the construction of your site. HTTPS. Security of your site is an important consideration. It’s a...

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