Niagara SEO

Here’s how you can get ahead of your competitors in a highly competitive market.

What Is Rank Transition & What Does It Mean for SEO?

We’ve all been there. A client, or boss, presents a problem with the website: “Rankings are down despite all this work we have done on the site.” You scratch your head looking at the pages you updated with internal linking, meta tag updates, and perhaps some small...

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Loyalty Marketing: A Complement to Your SEO Strategy

There is a natural, inherent connection in what loyalty and search bring to a brand’s table – think of these two disciplines as the salt and pepper in the ultimate marketing mix. All brands are aware of the need for a variety of online marketing channels to drive...

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Five of the best SEO tools from Google

As well as being the go-to search engine for more than a billion people, Google also offers a range of tools to help boost online performance aimed at bloggers, publishers and anyone writing online content. If you’re trying to top Google’s search engine results pages...

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7 Things to Know Before Updating to WordPress 5

It’s been less than a week since WordPress 5 has been released. Anecdotal reports indicate there are many successful upgrades. But I am also aware of many sites that have experienced  issues. After looking at these issues, I discovered six things that may help a...

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How Much Does SEO Cost & Why Should I Pay for SEO?

As a business owner or marketing manager, you may already know about the positive impact search engine optimization can have on your results. With the right rankings, you can generate consistent leads and grow your bottom line in no time – but at what cost? What is...

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WordPress 5.0 launches with new, block-based editor

What just happened? WordPress, maker of the web’s most popular Content Management System (CMS), has just released version 5.0 of its platform. The latest update is one of the biggest in years, adding a new block-based editor that offers a “streamlined editing...

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SEO or SEM: What’s the difference?

If you are new to digital marketing, understanding the complex jargon of this industry can be a challenge. In a world of CPC (cost-per-click), CTR (click-through rate) and PPC (pay-per-click) we’re all guilty of using acronyms that leave our clients and teammates...

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