Niagara SEO

Here’s how you can get ahead of your competitors in a highly competitive market.

SEO Copywriting Best Practices

To the dismay of businesses and marketers, SEO copywriting best practices do not guarantee high SERP rankings. They aren’t a foolproof way to skyrocket sales and conversions rates, either. While there are guidelines, and legitimate hints are dropped from time to time,...

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5 Ways an SEO Site Audit Can Improve Your Website’s Rankings and Profits

Don’t take chances with your site’s health, speed, and functionality. Conduct a professional SEO Site Audit and take the recommended actions to keep things in tip-top shape. When web visitors can find what they want quickly and easily, they are happier, spend more time on your site, and buy more of your goods and services – and that is healthy for billing, sales, and profit.

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SEO: How To Write Content That Will Improve Your Search Engine Rankings

If you’re wondering how many times your keywords should show up throughout your content, just pretend you’re Goldilocks. Not too much, not too little, but a happy medium should be your sweet spot. I know this seems like an incredibly vague answer, but there is no magic number to hit. It depends on your post’s length and how detailed the topic may be.

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The SEO Back-up Plan: Do YOU Have One?

Search engine optimization (SEO) can be MORE than tricky these days. Not only is it sometimes difficult to understand for the average Joe, to make matters more complicated, Google frequently updates their algorithm, tweaking and sometimes dramatically changing the way...

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What Is Social Content Marketing?

The social era of marketing has created a situation in which a substantially “heavy” piece of content, such as an extensive white paper, has the same potential to win over a consumer as a 140 character (or less) Tweet. It’s time to start treating social messages with the same level of consideration as any other type, particularly since social networks enable brands to share content faster, and connect with relevant prospects in a personalized, interactive manner.

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Why Has Google Penalized My Site?

Beware of quick fixes. Don’t employ anyone that claims to have a magical, foolproof technique that will help to get your site to the top of the SERPs. The only way to rank well is to put in the groundwork over time.

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What are some common SEO Mistakes to avoid?

That is a great question and is probably the most common question that I get asked by friends, family and clients.  First off, search engine optimization isn’t brain surgery or quantum mechanics, it’s hundreds of little details that align to make a bigger picture. ...

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Google Updates: What You Need To Know

If you are an online entrepreneur, or just run a part-time online business, then you have most definitely been affected by Google’s numerous and frequent updates drastically. This is due to the fact that the entire mechanism of online business runs around Google, such as Google Hummingbird, Google Penguin and Google’s Encrypting Search. Hence, in today’s world, without Google, you cannot imagine running an online business at all, and to make sure that you are ready to cope up with the drastic changes that Google makes to its system, here are the recent most changes to bring you up to speed.

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Natural Language: The Next Big Thing in SEO

It seems to me like the concept of “natural language” has been everywhere lately in the world of SEO. Google’s Hummingbird update appears to be better equipped to deal with natural language, while voice search (which of course only uses natural language) continues to...

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Business Websites & SEO

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