The SEO 101 For Beginners
The SEO Secrets Every Business Should KnowNiagara SEO: Search engine optimization is the process of growing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine. SEO refers to the improvement of unpaid results and excludes direct traffic and the purchase of paid placement.
Using Google Optimize Landing Pages
If you want a play-by-play guide on how to use Google Optimize, Google has a whole help center for that. But if you’ve been using Google Optimize for any time at all, you’ve probably noticed there are a lot of lessons that fall outside the purview of that help center....
Ways to Know If Your SEO Is Broken
Gut feel. That’s how ecommerce marketers sometimes gauge the health of their search engine optimization program. SEO contains many gray areas, for sure. But an evaluation requires data, not a hunch. Use these six methods — in order — to determine the health of your...
Benefits of Hiring an SEO for Your Business
Search engine optimization is a digital marketing strategy that every business owner wants to incorporate into their business module. It improves the ranking of a website of a business, which is the ultimate goal for digital businesses. Today, in this modern world,...
How To Set Up and Optimize a WordPress Blog for SEO
So you wan to start a blog and be optimized as soon as possible. It’s not impossible if you make the right steps. That means you need to first be using WordPress. Second, you need to know what search engine optimization (SEO) is and how it will ultimately affect your...
How to Rank Higher in Local Search Results
Did you know that 50 percent of local search engine queries result in a store visit within one day? Local search engine optimization, or SEO, can provide significant new opportunities for businesses that rely on local customers and word of mouth (looking at you, small...
2,000+ WordPress sites hacked in new scam campaign
At least 2,000 WordPress sites have been hacked as part of a new campaign that redirects visitors to scam websites. Uncovered Tuesday by security researchers at Sucuri Inc., the hack exploits vulnerabilities in various third-party plugins, including Simple Fields and...
SEO Penalties: The 6 Ways Your SEO Strategies Aren’t Helping You
You’ve heard so much about the importance of search engine optimization and what you can do to show up higher on a search engine results page (SERP) so you can get noticed by more and more potential customers and clients. But are you doing too much to increase your...
Does Changing Domain Name Affect SEO?
Firstly Throughout the age, the term SEO (Search Engine Optimization) has become the cornerstone of the world of the Internet. For website owners, SEO has always been a big deal. It all depends on it. Great SEO rankings has always been something that every website...
Google Answers How to Optimize for BERT
Google’s John Mueller answered a question about what to do to optimize for the BERT algorithm. Google has maintained that there is “nothing to optimize for.” Mueller offered a more nuanced answer that offered a little more information to publishers who are concerned...
4 Surefire Tips to Generate Leads for Real Estate
Real estate has flourished enormously since the past decade and its scope of development seems promising when you look at the bigger picture, globally. Thus, real estate is one of the most sought-after investment options today. Also, it is one of the largest...
Plugin vulnerability finders tell WordPress users to update asap
Three WordPress plugins have been picking up quite the glare of attention this month after researchers found serious vulnerabilities in them—and the numbers are sobering, in that these plugins have been installed on more than 400,000 websites—with users too wide open...
How to Backup a WordPress site
For anyone who owns a website, having it be up and running smoothly is the main goal. Unfortunately, that often doesn’t happen. Sites go down for a number of reasons, hacking, hosting issues, human error, software errors, etc. How exactly do we do that? Well, with...