The SEO 101 For Beginners

The SEO Secrets Every Business Should Know

Google Updates: What You Need To Know

If you are an online entrepreneur, or just run a part-time online business, then you have most definitely been affected by Google’s numerous and frequent updates drastically. This is due to the fact that the entire mechanism of online business runs around Google, such as Google Hummingbird, Google Penguin and Google’s Encrypting Search. Hence, in today’s world, without Google, you cannot imagine running an online business at all, and to make sure that you are ready to cope up with the drastic changes that Google makes to its system, here are the recent most changes to bring you up to speed.

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4 Tips For Hiring The Right SEO Firm

A nice-looking website does not a good SEO firm make. If you’re looking to hire an SEO firm that can also take care of designing your new website, then yes, you should probably consider how good their own website looks. But if you’re only looking for top-notch SEO, some of the best firms have websites that are second-rate at best.

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11 SEO Secrets Only the Insiders Know

“A lot of SEO has been focused on technical matters and very highly specific ways to configure your website and stuff like that. There are best practices, and you need to make sure you get the basics right, but it is true that a lot of SEO is now circling back around to good old fashioned marketing.”

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Keyword Optimization Could be What is Hurting Your Rankings

Businesses often contact SEO companies like RankPop with questions about their website’s rankings. For one reason or another they have realized that their website is ranking much lower than it has in the past, and they cannot identify an immediate cause. They’re not doing anything blatantly negative or against the more obvious of Google’s guidelines, and they’re still working consistently on their SEO… but things still aren’t looking up for them.

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Devastating Local SEO Mistakes—and How to Avoid Them

In recent weeks, this blog has focused a great deal on the concept of local SEO—and not without reason. Just consider some of these statistics: An astonishing 97 percent of all consumers search for local businesses on Google, Yahoo, or Bing. Meanwhile, somewhere around 69 percent of all search queries are affected by geographic data or by the searcher’s location—and that number is only going up all the time. In other words: It is imperative for businesses to get local SEO right. This means knowing some of the most common local SEO mistakes, and how to avoid them.

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