How to Get Your Business Found on Google (2020 Edition)

How to Get Your Business Found on Google (2020 Edition)

Your main focus in marketing is getting found by people. But not just any people. You want to attract those who are in the process of potentially buying your products or services. These visitors should align with your buyer personas and fit in your target audience....
SEO Tactics in coming years…

SEO Tactics in coming years…

It’s the start of a new decade, which means new technology, new marketing trends, and new SEO tactics! The SEO universe is ever-evolving, so it’s important to stay on top of new algorithm updates, features, and strategies. So, what’s the deal with SEO in 2020? It’s...
8 Ways to Become a Great SEO Consultant

8 Ways to Become a Great SEO Consultant

Consulting is not easy work – no matter the industry or skill level. There’s no sugar-coating it. While challenging, it’s also extremely rewarding. Unfortunately, I don’t have a cheat code that I can give you to become (and remain) a great consultant. It takes hard...
Does Changing Domain Name Affect SEO?

Does Changing Domain Name Affect SEO?

Firstly Throughout the age, the term SEO (Search Engine Optimization) has become the cornerstone of the world of the Internet. For website owners, SEO has always been a big deal. It all depends on it. Great SEO rankings has always been something that every website...
SEO Mistakes That Can Hurt Your SEO Ranking

SEO Mistakes That Can Hurt Your SEO Ranking

Business owners are often searching for new ways to boost their website’s visibility and rank well in SERP (search engine result pages). Most of them face tough competition even from other local businesses. It’s no longer difficult to get a shortlist SEO...
The Ultimate Guide to Local SEO

The Ultimate Guide to Local SEO

SEO stands for Search Engine Optimization and it is the process involved that affects the search of a website or a web page by using a search engine. You can make use of Search Engine Optimization in order to attract more relevant traffic, sales, revenue, lead and...
12 Warning Signs of a Bad SEO Firm

12 Warning Signs of a Bad SEO Firm

Signing up with an incompetent SEO agency can do considerable harm to your business. If you are not technical, or don’t understand the basics of how SEO works, hiring an agency may even be a frightening prospect. Bad SEO can fail to attract traffic to your web site,...
11 SEO Secrets Only the Insiders Know

11 SEO Secrets Only the Insiders Know

This post will most certainly ruffle some feathers. But that’s okay—because sometimes, feathers need to be ruffled. This is not one of those “SEO is dead” posts. In fact, it’s far from it. This is an “SEO has evolved” post. Undoubtedly though, some SEO purists will...

3 Ways to Avoid Keyword Misuse

Even if you’re new to the SEO industry you’re aware of the importance of keywords. They drive almost every part of an SEO strategy and our businesses wouldn’t survive long without them. Keywords are what the best search engine optimization companies use to tell search...

Flexible SEO Companies Can look After in Better Way

When it comes to getting top rankings you will need to constantly be battling with SEO, and this problem isn’t going to go away any time soon. If you own a business it’s important that you consider all the ways that you can get more customers. When using SEO services...

A Wish for SEO in 2013

I will remember 2012 as the year when SEO took a giant leap forward. It was the year when it became evident –among other things due to the diverse Google updates (Pandas and Penguins)– that if we looked to achieve consistent SEO growth over time we should definitely...

Using Keyword Research beyond SEO

Keyword research is one of the foundational pieces of search engine optimization because it illuminates the exact words real-life customers use to search for the products we sell. But why stop there? The insights that keyword research provides can inform other many...

Common SEO Mistakes

SEO Mistakes You Should Avoid SEO stands for Search Engine Optimization. This is an online marketing strategy that aims at ensuring websites rank high in search results of search engines. Internet users tend to trust the information they find on the first pages of...

3 SEO Methods to Avoid

SEO is not as complicated as what most people think, because there are a lot of things that you can do in order to get better results from it. However, there are also a lot of things that you need to avoid in order to be sure that your search engine optimization...

The Definitive Guide to Local SEO

If your business has a physical location, you’ve undoubtedly been told that you need local SEO. But for many business owners, local SEO remains shrouded in mystery; what does “Local SEO” even mean? What do you need to do? Why do you need it? I caught up with Sam...

Local SEO with Google+

It’s not exactly surprising that Google recently made the widely-expected announcement that it plans to convert all existing Google Places pages into Google+ Local pages.  So instead of boring you with further details on this transition, I want to jump into the meat...

SEO Strategy for New Domains

When you first launch a new website, it’s a blank slate in the eyes of Google and the other search engines. Sure, the search engine spiders are able to glean some information about your site from the content and keywords that are present, but at first, they aren’t...

What Is an SEO Content Writer?

An SEO content writer is someone who provides writing, usually in the form of short articles, for websites for the purposes of SEO. Your writing helps online businesses rank higher in search results. Wait, back up… what’s SEO? It stands forSearch Engine...

WordPress SEO Setup 101

WordPress is a great blogging tool, and if you’re looking to an easy route to SEO, even the basic install of WordPress will get you half-way there. Set up correctly, WordPress is ideal for SEO as it puts your keywords in good positions and has lots of options for...

5 SEO Moves for More Traffic

Want more site visitors? These five top SEO (search engine optimization) tactics will help you rank higher in search results and attract more customers. 1. Choose and use the right keywords. Lots of people use insider jargon on their sites. You may think you sell...

It’s official: SEO is not spam, says Google

Summary: In this short, I steer your attention to Google’s head of their Web spam team, Matt Cutts, who states a resounding “SEO is not spam.” Well, it’s official. Matt Cutts, the head of Google’s Web spam team, has declaratively stated that SEO (Search Engine...

Conquer SEO by Conquering Social Media

Your search engine optimisation strategies can be helped immeasurably by making an effort with your company’s social marketing. The more you understand about social media outlets like Digg, Yelp, del.icio.us, Facebook and more, the better for you SEO performance....

SEO Top 10 tips

We have outlined some tips on how to get started on your search engine optimisation (SEO) campaign. 1. Research potential keywords for your business The main purpose of an organic SEO campaign is to get relevant and targeted traffic to your website with the right...

65% of online adults use social networking sites

Looking at usage on a typical day, 43% of online adults use social networking, up from 38% a year ago and just 13% in 2008. Out of all the “daily” online activities that we ask about, only email (which 61% of internet users access on a typical day) and search engines...

How to Make Facebook a Useful SEO Tool

ONLINE MARKETING Social media and SEO are more intertwined than ever before; just look at the creation of the latest social network, Google+. Google, the undisputed king of search, is making a viable attempt at entering into the realm of social media, solidly owned by...

Justifying the Value of SEO

Most people don’t set fair expectations for a search engine optimization (SEO) effort. I was reminded of this while speaking with a prospect, who asked what kind of a return on investment (ROI) he should expect from his SEO engagement. “I’m expecting exponential...
Google launches SEO-friendly Instant Pages

Google launches SEO-friendly Instant Pages

If you’re using the new version of Google Chrome that was released today, you may notice that you can access the top organic results for a given query faster than usual. This is because Google has announced announced that its Instant Pages feature is available in the...

How to Spot a Bad SEO Consultant

Search engine optimisation (SEO) is no longer a marketing niche, indulged in by only the most web-savvy organisations. Most businesses now see the benefits in attracting searchers to their site via high ranking keywords. Like many industries however, the SEO sector...

Are SEO services worthwhile?

Bloggers, startups, entrepreneurs and small businesses often reach a point where they decide to work on the SEO profile of their online enterprise. At this point there are two choices: you can either learn to be an SEO guru or you must pay someone else to enhance your...

What is Google Panda?

Panda is a new search algorithm from Google designed to improve search return quality for users by filtering for better quality matches. Google cited that the core focus of Panda (AKA the Farmer update) was to target content farms, which were making money selling ads...

Preparing for Your SEO Consultation

Maybe you’re looking to handle the SEO for your website in-house, but none of your current employees (including you) have any real background in SEO. Since you may not have the available budget to commit to hiring an SEO agency full-time, you decide to start with an...