The Ultimate Guide to Local SEO

The Ultimate Guide to Local SEO

SEO stands for Search Engine Optimization and it is the process involved that affects the search of a website or a web page by using a search engine. You can make use of Search Engine Optimization in order to attract more relevant traffic, sales, revenue, lead and...
How to Save Money When Marketing Your Business

How to Save Money When Marketing Your Business

The internet has transformed the way we market our businesses. No longer do we have to spend hundreds of pounds appearing in local newspapers and magazines – instead, we turn to social media and our websites to encourage customers to part with their cash and buy our...

The SEO Secrets Every Business Should Know

Search Engine Optimisation (SEO) is one of the most misunderstood marketing mediums out there. There are so many different approaches, depending on what results you want from your website. Every business today, no matter what sector, has an online presence, and...

5 Reasons Local SEO is No Longer Optional

It makes sense that in a global marketplace, you should focus more on search engine optimization (SEO) on a worldwide scale than local SEO, right? Wrong—the reality is that SEO and even hyper-SEO is more prevalent than ever, especially if you’re not in a smaller niche...

Top 6 Essential SEO Elements For Marketers New To SEO

Whether you’re a new business or just new to SEO, there’s a formula to making a successful SEO strategy. Curating high-quality content, understanding the basic principles of HTML, and knowing how to build relevant links are all part of the formula. But simply knowing...

The New World Of SEO

How To Improve Your Website Performance Thanks to the fact that Google has never released all the factors they base their algorithm rankings on, most of us simply speculate about the finer details. The better-known factors, such as keyword placement and URL, are both...
The Moz Top 10

The Moz Top 10

This week’s roundup of the web’s best marketing tips includes a guide to e-commerce content and an interesting update on site speed. We also have some great If This Then That (IFTTT) hacks, the science behind social proof, and lots of tips on how to...

Understanding SEO Terms for Small Business

Search Engine Optimization (SEO) is an important part of almost all online business plans. With the majority of Internet users going to search engines to find what they are looking for and more and more users searching for local business providers, if you aren’t...

Yelp new feature closes gap between local SEO and sales

Companies use SEO best practices and invest in social media marketing to gain search visibility and engage their prospects online. Marketers know customers are turning to the ‘net to research their upcoming purchases, but they may not be able to prove branded web...

Internet Marketing Optimization Company

Information, tips and helpful hints for people performing Internet marketing optimization, including search engine optimization (SEO), pay per click (PPC), analytics, conversion rate optimization (CRO), Web design and information architecture, social media marketing...

Expected Changes In SEO This 2013

As most webmasters know, SEO is the key to achieving a decent amount of targeted traffic. If you have a lot of visitors then it means more business for you. Search Engine Optimization has constantly been changing for years now. Search engines have also devised ways on...

A Wish for SEO in 2013

I will remember 2012 as the year when SEO took a giant leap forward. It was the year when it became evident –among other things due to the diverse Google updates (Pandas and Penguins)– that if we looked to achieve consistent SEO growth over time we should definitely...

Things People Shouldn’t Say About Your SEO

Everybody thinks their SEO is the best. Guess what? It’s not. Not yours, not mine, not anybody’s. I didn’t say your SEO strategies aren’t good, but there is always room for improvement. In light of that, here are some things you don’t want someone to say about the SEO...

Common SEO Mistakes

SEO Mistakes You Should Avoid SEO stands for Search Engine Optimization. This is an online marketing strategy that aims at ensuring websites rank high in search results of search engines. Internet users tend to trust the information they find on the first pages of...

3 SEO Methods to Avoid

SEO is not as complicated as what most people think, because there are a lot of things that you can do in order to get better results from it. However, there are also a lot of things that you need to avoid in order to be sure that your search engine optimization...

What Is an SEO Content Writer?

An SEO content writer is someone who provides writing, usually in the form of short articles, for websites for the purposes of SEO. Your writing helps online businesses rank higher in search results. Wait, back up… what’s SEO? It stands forSearch Engine...

WordPress SEO Setup 101

WordPress is a great blogging tool, and if you’re looking to an easy route to SEO, even the basic install of WordPress will get you half-way there. Set up correctly, WordPress is ideal for SEO as it puts your keywords in good positions and has lots of options for...

5 SEO Moves for More Traffic

Want more site visitors? These five top SEO (search engine optimization) tactics will help you rank higher in search results and attract more customers. 1. Choose and use the right keywords. Lots of people use insider jargon on their sites. You may think you sell...

It’s official: SEO is not spam, says Google

Summary: In this short, I steer your attention to Google’s head of their Web spam team, Matt Cutts, who states a resounding “SEO is not spam.” Well, it’s official. Matt Cutts, the head of Google’s Web spam team, has declaratively stated that SEO (Search Engine...

Conquer SEO by Conquering Social Media

Your search engine optimisation strategies can be helped immeasurably by making an effort with your company’s social marketing. The more you understand about social media outlets like Digg, Yelp, del.icio.us, Facebook and more, the better for you SEO performance....

SEO Top 10 tips

We have outlined some tips on how to get started on your search engine optimisation (SEO) campaign. 1. Research potential keywords for your business The main purpose of an organic SEO campaign is to get relevant and targeted traffic to your website with the right...

65% of online adults use social networking sites

Looking at usage on a typical day, 43% of online adults use social networking, up from 38% a year ago and just 13% in 2008. Out of all the “daily” online activities that we ask about, only email (which 61% of internet users access on a typical day) and search engines...

How to Make Facebook a Useful SEO Tool

ONLINE MARKETING Social media and SEO are more intertwined than ever before; just look at the creation of the latest social network, Google+. Google, the undisputed king of search, is making a viable attempt at entering into the realm of social media, solidly owned by...

Justifying the Value of SEO

Most people don’t set fair expectations for a search engine optimization (SEO) effort. I was reminded of this while speaking with a prospect, who asked what kind of a return on investment (ROI) he should expect from his SEO engagement. “I’m expecting exponential...
Google launches SEO-friendly Instant Pages

Google launches SEO-friendly Instant Pages

If you’re using the new version of Google Chrome that was released today, you may notice that you can access the top organic results for a given query faster than usual. This is because Google has announced announced that its Instant Pages feature is available in the...

How to Spot a Bad SEO Consultant

Search engine optimisation (SEO) is no longer a marketing niche, indulged in by only the most web-savvy organisations. Most businesses now see the benefits in attracting searchers to their site via high ranking keywords. Like many industries however, the SEO sector...

Are SEO services worthwhile?

Bloggers, startups, entrepreneurs and small businesses often reach a point where they decide to work on the SEO profile of their online enterprise. At this point there are two choices: you can either learn to be an SEO guru or you must pay someone else to enhance your...

What is Google Panda?

Panda is a new search algorithm from Google designed to improve search return quality for users by filtering for better quality matches. Google cited that the core focus of Panda (AKA the Farmer update) was to target content farms, which were making money selling ads...

Preparing for Your SEO Consultation

Maybe you’re looking to handle the SEO for your website in-house, but none of your current employees (including you) have any real background in SEO. Since you may not have the available budget to commit to hiring an SEO agency full-time, you decide to start with an...

SEO Reports in Google Analytics

Pilot program launched for Google Webmaster Tools Search Queries Data Google announced the launch of a limited pilot for SEO reports in Google Analytics, which are based on search queries data from Webmaster Tools. “Webmasters have long been asking for better...

The Role of On-Page SEO Content

People love to talk about the ways that search engines determine their rankings. I always advise our clients to stay away from trying to find “the edge of the algorithm” or any practices that are manipulative because of the risk these tactics carry, but...

5 Reasons to Use SEO

Most of the clients or prospects we encounter don’t have an SEO budget.  To secure funding for an SEO campaign can be a tough sell for an internal marketing manager in charge of a company’s inbound marketing.  Typically, those personnel have to put the SEO bug in the...

Don’t fall for SEO snake-oil sellers

With so much information on SEO now available on the net, it’s fascinating to see how many truly sleazy SEO sales pitches are still being attempted. It’s also astounding to see what new angles they can come up with – even recently recrafting the old ‘we can get you...

Why Quality Is The Only Sustainable SEO Strategy

One of the most important takeaways after the Panda Update / Farmer fallout is to make your sites as high-quality and useful as possible. The next year should be interesting, as some sites invest in quality, while others try to game signals seeking shortcuts to the...

If done properly, ‘SEO will pay for itself’

Businesses looking to save costs on their search engine optimisation (SEO) activities could be among those encouraged by the recent comments of one expert. According to Patrick Altoft, director of search at Branded3, if it is done properly, SEO will pay for itself....

The advantage of a SEO compliant website

When dealing with the creation of your website or blog, one of the most important considerations you or your website designer may need to consider is how advantageous it is for you to have a SEO (Search Engine Optimization) compliant website. What does it mean to be...

Google Says Goodbye to Black Hat SEO

By now the entire world has been alerted to the fact the Google algorithm and its companion robots are roving around the web re-indexing and prioritizing all websites it comes across. What does this mean to you? As I understand it the Google universe is sick and tired...

6 Dirty SEO Tricks You Must Avoid

The past several months have afforded several high-profile examples of how search engine optimization, or SEO, should not be done. Last fall it was DecorMyEyes and the case of the abusive business proprietor, and just recently it was JCPenney and the case of the...

Marketing Strategy Not Always Straightforward

If you have a website, you need traffic. So what’s the best way to get prospects to your site? Web marketers have long — and hotly — debated the merits of search engine optimization versus pay-per-click advertising. Which should you be using? SEO refers to the...

SEO Do’s & Don’ts – How to get the most from Google

SEO or ‘Search Engine Optimisation’ is critical to your business being found online, so we asked Reload Media’s Managing Director Llew Jury to give Dynamic Business the low-down on the do’s and don’ts of how to get the most from SEO and Google. DO PRACTICE SAFE SEO...