Business Features
Angela Merkel, Chancellor of Germany said it. Prime Minister Justin Trudeau said it. Responsible leaders of nations around the world receptive to medical facts are saying it: to mitigate the impact of the coronavirus a.k.a. Convid 19, it’s going to take a concerted...
Business Features
It takes a while for most new companies to gain traction with potential customers. Geroline Industrial Safety Products didn’t have that problem. As a manufacturer of top quality traction cleats, Geroline knew exactly how impactful their safety product would be in...
Featured Articles
By David DeRocco The late 80s and early 90s were a breeding ground for big, mega-selling, larger than life female recording artists who ruled the charts in multiple genres. Madonna, Janet, Whitney, Celine, Mariah, Britney, Alanis and Shania are all names quickly...
Business Features, Press/Collaterals
By David DeRocco There are musical performances accompanied by a backdrop of projected images; there are film screenings that conversely feature soundtracks of recorded music. Then there is A NEW PLACE TO DWELL, a multi-media mash up being orchestrated by Canadian...
Featured Articles
By David DeRocco A staged terrorist attack on the United States blamed on Muslim extremists kills the President and wipes out most of Congress. In the resulting chaos, a totalitarian Christian theocracy rises to overthrow the U.S. government, suspending the...
Entertainment, Press/Collaterals
By David DeRocco There’s a rarified air that exists when you’re sitting on top of the mountain, viewing the world from a position of fame and fortune. As the lyricist, musical arranger, vocalist and de facto leader of Texas blues-rock superstars ZZ Top, Billy Gibbons...
Entertainment, Press/Collaterals
By David DeRocco Darlene Love began her career while still in high school, recording for legendary producer Phil Spector in a little-known girl group called The Blossoms. It’s ironic then in 2015, over half a century into her hard-earned Rock and Roll Hall of Fame...
Entertainment, Featured Articles, Portfolio, SEO Writing
By David DeRocco If you had to speculate on the type of blood Boz Scaggs has running through his veins, Type O might be a good guess. It would only make sense that the fluids flowing through a musician so versatile would be classified as “universal.” Scaggs has...
Business Features, Featured Articles, Portfolio
If you need any more proof of the concept of evolution, look no further than at these two seemingly disparate examples: the mobile food truck, and the Niagara winery. As two species often pegged for extinction in the 20th century, both the food truck and the Niagara...
Business Features, Featured Articles
There was a time when wanting to have fun in Ridgeway, Ontario, meant getting in your car and leaving town. These days, however, there’s a “sanctuary” drawing people back to Ridgeway that could make this tiny hamlet one of the most happening live event hubs in...
Entertainment, Featured Articles, Portfolio, Press/Collaterals, SEO Writing
By David DeRocco When a country girl named Ginger St. James aims to serve you up a heapin’ helpin’ of “Diesel and Peas,” – well mister, you just better accept her invite and her hospitality. ‘Cause if you don’t – well sir, you’re a’gonna miss yourself some mighty fine...
Entertainment, Featured Articles, Portfolio, Press/Collaterals
By David DeRocco Wild things are meant to stay wild, free to roam and wander until Father Time and Mother Earth conspire to turn them to dust. For a rock band that has made “Born to be Wild” their anthem for more than four decades, Steppenwolf is far from ready to be...
Entertainment, Featured Articles, Portfolio, Press/Collaterals
By David DeRocco Progressive music, by definition, should always be moving forward, mutating, morphing and transforming into new and exciting hybrids. Take PROTEST THE HERO for example, five friends from Whitby who have evolved into Canada’s pre-eminent progressive...
Entertainment, Featured Articles, Portfolio, Press/Collaterals
By David DeRocco Rik Emmett’s current bio says he’s “digging in deep at his revamped Rec Room Studio,” experimenting with digital technology and recording music he’s planning on releasing in “a steady stream of new songs” without worrying about the content forming a...
Business Features, Entertainment, Featured Articles, Press/Collaterals
By David DeRocco: It didn’t take a reduction in aerosol cans or lower carbon emissions to help repair the giant hole in the airwaves over Niagara. All it took was a really solid application to the CRTC, two years of legal and administrative finagling, a few months of...
Entertainment, Featured Articles, Portfolio, Press/Collaterals, Write Knight Blog
By David DeRocco There’s probably dozens of surreal moments that occur over a lifetime when you’re a kid from small-town Saskatchewan who winds up becoming an international comedy, television and movie star. For Tisdale-born Brent Butt, one of the strangest such...
Business Features, SEO Writing
It’s a strange phenomenon exclusive to human relationships that two people who had trouble agreeing on things while married suddenly think they will agree on things as they head for divorce. After all, there’s a reason why civil wars are often the bloodiest battles:...
Business Features, Entertainment, Portfolio, Write Knight Blog
Good marketing campaigns begin with a product ready to be marketed. As the Harper government has learned, spending $2.5 million advertising a non-existent Government Jobs Grant program is not a particularly judicious use of limited marketing funds.Even when they have...
Business Features, Portfolio
Teaching kids self-discipline and self-esteem is a reason parents often site for enrolling kids in martial arts classes. The Cambridge Conservatory of Music (http://www.ccomusic.net) can boast the same end results with an added bonus: rather than simply knowing how to...
Business Features, SEO Writing
Music lessons can foster dreams of a musical career. One of the big hurdles facing young musicians striving to fulfill their dreams is overcoming the natural anxiety that occurs when performing live for an audience the very first time. Delivering that performance in a...
Business Features, SEO Writing
An oft-quoted African proverb suggests “it takes a village to raise a child.” The inference is that it takes more than one person and many different life experiences to help a child reach his or her full potential as an adult. You could apply that same principle when...
SEO Writing
Enroll in Toronto’s Yamaha Music School (http://www.yamahamusicschool.ca) and you get more than a program of music lessons. You get the experience of history and the wisdom of a musical philosophy designed by school founders to spread the joy of music around the...
Business Features, SEO Writing
Good parents want what’s best for their children; so do all good educators responsible for teaching them. When it comes to ensuring your child’s educational success there is no better partnership than the one you form with his or her teacher. No one understands that...
Write Knight Blog
The biggest hockey shaft found at the Sochi Games isn’t the one carried by Slovakia captain Zdeno Chara. It’s the shaft perpetrated on nationalist hockey fans on both sides of the Atlantic who believe a gold medal confirms international hockey supremacy....
Business Features, SEO Writing
When you place an order with Bubba’s Poutine and Pizzeria you’re not just getting a meal: you’re getting a slice of Doulas family history. That’s the name behind one of Kingston’s favourite pizza restaurants, and their story is a typical immigrant tale of...
Business Features, SEO Writing
The term “one size fits all” is a cookie cutter approach to design. That may be a fine approach if the product you’re making is ladies hosiery, but it is a near impossibility to manufacturer quality windows using a “one size fits all” mentality. No one knows that more...