SEO Copywriting Best Practices

SEO Copywriting Best Practices

To the dismay of businesses and marketers, SEO copywriting best practices do not guarantee high SERP rankings. They aren’t a foolproof way to skyrocket sales and conversions rates, either. While there are guidelines, and legitimate hints are dropped from time to time,...

5 Steps to Building a Great SEO Strategy

Search engine optimization has been a hot topic for content marketers in recent years. Google, the undeniable leader of Web indexing, is constantly changing its algorithms for what content rises to the top of search results, and attempts to cheat the system render...
How Brands Should Use Social Media

How Brands Should Use Social Media

Many people don’t think of YouTube as a “social media” platform. They think of it primarily as a place to watch videos. But people are drawn to online video often because they can interact with the creators in ways that they can’t on television. For you, as the online...
The SEO Back-up Plan: Do YOU Have One?

The SEO Back-up Plan: Do YOU Have One?

Search engine optimization (SEO) can be MORE than tricky these days. Not only is it sometimes difficult to understand for the average Joe, to make matters more complicated, Google frequently updates their algorithm, tweaking and sometimes dramatically changing the way...

3 Commonly Overlooked WordPress SEO Tweaks

WordPress is the most popular CMS in the world, particularly with Internet marketers and SEOs. Its a great system that is easy to use and provides a huge amount of flexibility. Here are some advanced techniques to give your site that extra push: Check Your HTML...