Google SEO
The SEO Secrets Every Business Should Know
Search engine ranking factors you must never ignore
Everyone wants to improve their ranking in search engine results pages (SERP). The best way to achieve this is through search engine optimization (SEO), the process used to enhance your website’s ranking in search engines. In simple terms, SEO increases or boosts the...
Latest Google Core Update
According to discussions online and what people have communicated to me, I’m seeing mostly contented publishers and scattered reports of recovery. There is also what seems like a link related component to Google’s Broad Core Update that put the screws on a popular...
Why SEO is Important for Your Business
Think of any product. If you wanted to buy it right now, what would you do? You would pull out your phone or computer, open a web browser and do a search for that product. That’s why SEO matters. Your business has to show up when someone types in the product or...
A 10-Step SEO Plan for Higher Search Rankings in 2020
As marketers plan their content marketing strategy for 2020, SEO is top-of-mind — or at least it should be! For advanced marketers it looks something like this: you have an SEO plan and best practices in place, you have your list of premium keywords, you’re actively...
Turn Your Videos Into SEO Assets
Every marketing team knows that videos are a powerful experiential asset. When users see a video on a site, in a blog, or on social media, they are more likely to stop and pay attention. Videos create a story, a journey, and a visual experience that users enjoy and...
Writing articles for good SEO
A good article needs to be interesting, engaging, accurate, truthful, and grammatically correct. Apart from understanding clearly what you are trying to convey, your visitors should also enjoy reading your text. Search Engine Optimization The requirements for good...
SEO myths busted by an ex-Googler
SEO myths busted by an ex-Googler Google doesn't hate your website, AdWords don't impact SEO and 'freshness' and keywords are not as important as you think. Every industry has its myths and so does the SEO world. Google tries now and again to shed light on common...
Is SEO really beneficial for smaller businesses?
Whether you are considering taking up an SEO Essex agency to help you improve your online visibility or have recently started your very own SEO strategy and are look for more information on whether it is really beneficial for smaller businesses, we’ve got you covered....
How Google’s BERT SEO Update Will Impact Content and Search
On Oct. 25, 2019, Google announced BERT, its biggest algorithm update since RankBrain in 2015. BERT will influence one in ten search queries, according to Google. The SEO community is working hard to get ahead of the changes. I’m excited to share some initial ideas on...
The 12 Most Important SEO Ranking Factors
There are 200+ SEO ranking factors that help search engines determine which sites should show in search results and how they should rank. If you want your site to claim the top spots on SERPs (search engine results pages), you need to optimize your online presence to...
What Is SEO Poisoning (Search Engine Poisoning)
Search engine optimization poisoning (SEO poisoning) is a term used to describe two types of activities: Illegitimate techniques used to achieve high search engine ranking, usually (but not only) to attack visitors Exploiting vulnerabilities on existing high-ranking...
Know your keywords: Types and Importance of Keywords
When you want to search for something on the internet, you type certain words into the search bars. Keywords are such words that we use to find articles, pictures, videos or news on search engines. They tell these engines about what we want to see. With keywords,...