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SEO: Give Your Company a Fighting Chance

SEO: Give Your Company a Fighting Chance

Stronger Optimization Can Help Put Your Company Ahead of the Pack While the challenge of ensuring that your trucking website is search engine optimized can feel daunting, getting your hands around SEO basics may be easier than you think. The reason: There are a number...

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How to make websites accessible

How to make websites accessible

How to make new or significantly updated websites accessible for people with disabilities. Who must comply By law, you must make new and significantly refreshed public websites accessible if you are: a private or non-profit organization with 50+ employees; or a public...

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9 Simple Tips for Making Your Website Disability-Friendly

9 Simple Tips for Making Your Website Disability-Friendly

The Internet isn't always "one size fits all." Every day, inaccessible web design prevents billions of people in the disabled community from an easy online experience. For those with visual impairments, learning difficulties, hearing loss and more, there are dozens of...

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Search engine ranking factors you must never ignore

Search engine ranking factors you must never ignore

Everyone wants to improve their ranking in search engine results pages (SERP). The best way to achieve this is through search engine optimization (SEO), the process used to enhance your website’s ranking in search engines. In simple terms, SEO increases or boosts the...

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Latest Google Core Update

Latest Google Core Update

According to discussions online and what people have communicated to me, I’m seeing mostly contented publishers and scattered reports of recovery. There is also what seems like a link related component to Google’s Broad Core Update that put the screws on a popular...

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Why SEO is Important for Your Business

Why SEO is Important for Your Business

Think of any product. If you wanted to buy it right now, what would you do? You would pull out your phone or computer, open a web browser and do a search for that product. That’s why SEO matters. Your business has to show up when someone types in the product or...

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A 10-Step SEO Plan for Higher Search Rankings in 2020

A 10-Step SEO Plan for Higher Search Rankings in 2020

As marketers plan their content marketing strategy for 2020, SEO is top-of-mind — or at least it should be! For advanced marketers it looks something like this: you have an SEO plan and best practices in place, you have your list of premium keywords, you’re actively...

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Turn Your Videos Into SEO Assets

Turn Your Videos Into SEO Assets

Every marketing team knows that videos are a powerful experiential asset. When users see a video on a site, in a blog, or on social media, they are more likely to stop and pay attention. Videos create a story, a journey, and a visual experience that users enjoy and...

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Writing articles for good SEO

Writing articles for good SEO

A good article needs to be interesting, engaging, accurate, truthful, and grammatically correct. Apart from understanding clearly what you are trying to convey, your visitors should also enjoy reading your text. Search Engine Optimization The requirements for good...

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SEO myths busted by an ex-Googler

SEO myths busted by an ex-Googler

SEO myths busted by an ex-Googler Google doesn't hate your website, AdWords don't impact SEO and 'freshness' and keywords are not as important as you think. Every industry has its myths and so does the SEO world. Google tries now and again to shed light on common...

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Is SEO really beneficial for smaller businesses?

Is SEO really beneficial for smaller businesses?

Whether you are considering taking up an SEO Essex agency to help you improve your online visibility or have recently started your very own SEO strategy and are look for more information on whether it is really beneficial for smaller businesses, we’ve got you covered....

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8 SEO Myths You Need to Stop Believing

8 SEO Myths You Need to Stop Believing

SEO is a crazy industry. Every day, thousands of marketers spend their time trying to acquire business through a search engine that keeps most of its algorithmic secrets under wraps. It’s natural that this would lead to a huge number of myths around our industry....

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How to Improve Your Website’s SEO

How to Improve Your Website’s SEO

Making sure customers can find your website online is of the utmost importance. That's why improving your website's SEO should be a top priority. One of the primary challenges for any small business in 2019 is visibility. After all, you might have an amazing business...

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The 12 Most Important SEO Ranking Factors

The 12 Most Important SEO Ranking Factors

There are 200+ SEO ranking factors that help search engines determine which sites should show in search results and how they should rank. If you want your site to claim the top spots on SERPs (search engine results pages), you need to optimize your online presence to...

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Why agencies keep winning with WordPress

Why agencies keep winning with WordPress

It’s no coincidence that WordPress has grown to become the web’s most popular Content Management System (CMS) by a long margin. It’s a dependable, scalable platform used by businesses of all shapes and sizes, and agencies have been particularly successful when it...

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What Is SEO Poisoning (Search Engine Poisoning)

What Is SEO Poisoning (Search Engine Poisoning)

Search engine optimization poisoning (SEO poisoning) is a term used to describe two types of activities: Illegitimate techniques used to achieve high search engine ranking, usually (but not only) to attack visitors Exploiting vulnerabilities on existing high-ranking...

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5 SEO Tips to Optimize Your Next Blog Post

5 SEO Tips to Optimize Your Next Blog Post

There are so many SEO tips floating around on the internet. The first problem with this is that it makes SEO even more complex than it already is. The second problem is that becomes so difficult to wade through the myriad of tips to find the right ones. The average...

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Local SEO Works

Local SEO Works

Are you looking for a local SEO expert? If you’re looking for ways to help people in the area find your business, local search engine optimization is what you and your company need. Search engine optimization is an organic search marketing technique. Unlike paid...

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7 Scary Website Maintenance & Support Problems

7 Scary Website Maintenance & Support Problems

This morning, a massive denial of service attack slowed major websites to a crawl. And it goes to show that website maintenance problems can get pretty spooky. They can range from catastrophic to relatively minor. Everything is relative to size. On the extreme side, a...

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Know your keywords: Types and Importance of Keywords

Know your keywords: Types and Importance of Keywords

When you want to search for something on the internet, you type certain words into the search bars. Keywords are such words that we use to find articles, pictures, videos or news on search engines. They tell these engines about what we want to see. With keywords,...

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Effective SEO Content Marketing Strategy

Effective SEO Content Marketing Strategy

SEO still matters. In a world of paid advertising, many people believe that SEO isn’t worth the effort, but the fact is that SEO is still a hugely important part of marketing plans. SEO, short for search engine optimization, as described by Lyfe Marketing, is “the...

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