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Symphonically Hip — NSO Gets Strictly Hip
By David DeRocco The musical roots of The Tragically Hip have always been deeply planted in Canadian soil, a badge of honour for patriotic fans who like the fact the Hip have always been Canada’s best kept secret. However, the seeds of the idea for an upcoming...
Kim Mitchell — Canada’s Newest Songwriting Hall of Fame Member
By David DeRocco dave@gobeweekly.com https://twitter.com/?lang=en There are currently 50 names in the Canadian Songwriters Hall of Fame, the non-profit, bilingual, apolitical and national hall founded in 1998 to effectively deal with the...
Tactics to adapt your business for social distancing
The COVID-19 (coronavirus) pandemic has created uncertain times for just about everyone, including business owners. People are getting a lot of information from a lot of different places, but social distancing is one recommendation that just about everybody seems to...
COVID-19: How to make it easy for customers to contact you
Fortunately, we live in the digital age — a time when there are multiple ways for your customers to get in touch with you, and for you to keep in contact with your customers. Maintaining communication with your customers and making it easy for them to contact you...
Ways to keep your customers informed about changes to your business
The COVID-19 situation is seemingly on everyone’s minds at the moment. But while now isn’t the time to panic, you are likely wondering about the next steps for your business. Regardless of the size of your business, your customers are likely coming to you right now...
Reasons Why You Shouldn’t Stop SEO Efforts During COVID-19
The global pandemic known as COVID-19 is affecting almost every part of life all over the world. As the global economy reels from the impact of this disease, businesses are shifting strategies, hoarding cash and preparing for the worst. But the reality is that...
Essential Methods to Optimize Your Website
Here are seven significant changes you can make that will help your website have a shiny, new look and keep up with the latest standards in website development. 1. Optimize for search engines If you want to make your business easy to find for your target audience both...
SEO for Business: What Google Analytics Can Tell You
If you’re an individual or business looking to amplify your presence in the digital space, chances are you’ve looked into search engine optimization (SEO) as one of the first steps to drive more traffic to your business’ website. It's important to produce content for...
How to Get Your Business Found on Google (2020 Edition)
Your main focus in marketing is getting found by people. But not just any people. You want to attract those who are in the process of potentially buying your products or services. These visitors should align with your buyer personas and fit in your target audience....
5 Things You Can Do Right Now to Improve Your Google E-A-T Rating
On August 1, Google confirmed the release of a broad core algorithm update. If you were impacted, Google’s Danny Sullivan has said better content means higher rankings. Google’s John Mueller said to make content more relevant. And the key to creating better, more...
SEO Tactics in coming years…
It’s the start of a new decade, which means new technology, new marketing trends, and new SEO tactics! The SEO universe is ever-evolving, so it’s important to stay on top of new algorithm updates, features, and strategies. So, what’s the deal with SEO in 2020? It’s...
SEO Is Not About ‘Good’ Writing
For years, I’ve heard dozens of search engine optimization (SEO) hacks claim that the “quality” of an article is by far the most important factor in whether the content climbs to those coveted top three positions. “Write the best post, and then you’ll rank,” they say....
Top Search Engine Optimization Tips in 2020 SEO
Search Engine Optimization Tips you should and should not be doing on your web pages to make them rank higher in search engines. Search Engine Optimization Tips list was written by SEO London, our partner agency, and looks at more than just the basics of SEO, so even...
Benefits of SEO Services
When you are conducting online business, then you must know the importance of SEO, and you also know that it cannot be overlooked. Everyone is in the race of ranking websites and want to earn from it, so you must choose the right strategies for it, and it will help...
Google’s New Algorithm Update Means New SEO Best Practices For 2020
Has your traffic has shifted noticeably in the past month and you can’t figure out why? Google’s most recent core update in September brought new changes to their search algorithm, ever more finely tuning the way their mind spiders comb the Internet for content and...
Why SEO Should Be The Foundation Of Any Small Business’s Digital Marketing Strategy
In my line of work, I’m often asked, “What is this SEO thing I’ve been hearing a lot about, and why should I care about it?” These days, businesses already have to worry about website design and social media, so most business owners may not even be aware that search...
12 Actionable Tips For Search Engine Optimization
Search engine optimization (SEO) is a dynamic field. Because of the constant changes that affect it and the revamping of the algorithms associated with it, newcomers can have a hard time pinning down what works and what doesn't. If a business doesn’t know how to do...
The 5 Fastest Ways to Boost Your Search Engine Visibility
Search engine optimization (or SEO) can help you to build your credibility, draw in new leads, and explode your bottom line. The benefits of earning a top spot on Google are so well-known to business owners and executives that some consider it to be the only form of...
Using Google Optimize Landing Pages
If you want a play-by-play guide on how to use Google Optimize, Google has a whole help center for that. But if you’ve been using Google Optimize for any time at all, you’ve probably noticed there are a lot of lessons that fall outside the purview of that help center....
Harley Quinn film gets a new SEO-friendly title after Birds of Prey fails to take flight at the box office
Warner Bros says name change will make it easier to find on ticket sites The movie's starring Margot Robbie performed poorly in the box office The superhero film's name was simplified from 'Birds of Prey: And the Fantabulous Emancipation of One Harley Quinn' to...
Ways to Know If Your SEO Is Broken
Gut feel. That’s how ecommerce marketers sometimes gauge the health of their search engine optimization program. SEO contains many gray areas, for sure. But an evaluation requires data, not a hunch. Use these six methods — in order — to determine the health of your...
Not Using Google Apps in Your Business? Here’s Why You Should Reconsider
Cloud computing is not a new concept, but Google Apps has certainly refined the technology so that business anywhere can advantage of the accessibility, speed, and storage. The Google App suite includes some of its trademark applications that can be used to make...
Benefits of Hiring an SEO for Your Business
Search engine optimization is a digital marketing strategy that every business owner wants to incorporate into their business module. It improves the ranking of a website of a business, which is the ultimate goal for digital businesses. Today, in this modern world,...
How To Set Up and Optimize a WordPress Blog for SEO
So you wan to start a blog and be optimized as soon as possible. It’s not impossible if you make the right steps. That means you need to first be using WordPress. Second, you need to know what search engine optimization (SEO) is and how it will ultimately affect your...
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