Niagara Digital Marketing SEO Information
Your Organic Search Engine Ranking, Pay Per Click Management,
Web Analytic, And SEO Training Programs.
a focused element of an overall holistic approach to driving customers to your business
via online platforms. In other words, marketing the modern way!
Find Out What’s Relevant And Important To Your Business Digital Marketing Strategies In The World Of SEO (Niagara Search Engine Optimization).
Recently, an individual contacted my company, threatening to build thousands of links to my website if we didn’t pay him $250. The questions you may be asking are: Why is that a bad thing? Why wouldn’t you want thousands of “free” links to your site? Aren’t links good...read more
Search engine optimization (SEO) can be MORE than tricky these days. Not only is it sometimes difficult to understand for the average Joe, to make matters more complicated, Google frequently updates their algorithm, tweaking and sometimes dramatically changing the way...read more
The social era of marketing has created a situation in which a substantially “heavy” piece of content, such as an extensive white paper, has the same potential to win over a consumer as a 140 character (or less) Tweet. It’s time to start treating social messages with the same level of consideration as any other type, particularly since social networks enable brands to share content faster, and connect with relevant prospects in a personalized, interactive manner.read more
Beware of quick fixes. Don’t employ anyone that claims to have a magical, foolproof technique that will help to get your site to the top of the SERPs. The only way to rank well is to put in the groundwork over time.read more
We are focusing on Google day by day SEO related updates. We work with Google latest SEO technologies.read more
Climb the Search Engine Ranking Ladder for Better Local Online Visibility
SEO has taken a big change since the early days when it was easy to rank high for just about anything, but with the new Googleread more
That is a great question and is probably the most common question that I get asked by friends, family and clients. First off, search engine optimization isn’t brain surgery or quantum mechanics, it’s hundreds of little details that align to make a bigger picture. ...read more
Review the data for the top 1,000 queries for which Google returns pages of your website. You can monitor click-thru rate as well as impressions and average position for each keyword.read more
Severe Google penalties for repeat offenders Distinguished Engineer at Google Matt Cutts has revealed that webmasters who choose to repeatedly disregard Google guidelines are at risk of receiving more severe penalties. Webmasters that have been hit with a spam warning...read more
It’s no secret that Google Trends is an important research tool in search engine optimization marketing campaigns. The question is, how many people are using it to its fullest potential? The value of Google Trends goes way beyond its initial use for tracking keyword popularity and can actually take your SEO campaign to the next level.read more
When 60% of local businesses don’t even list their phone number on their website, there’s a good chance that an even larger percentage are not putting effort into local SEO. But when 43% of searches performed today use a local keyword, and 86% of those searches convert to a phone call or visit to the physical location, local businesses need to pay attention to their geographic SEO strategy if they want to stay competitive. Those who don’t miss out on all of that traffic and leave it for a competitor. Your website is critical for capturing your local customer base, but simply having the website won’t be enough to get you noticed.read more
If you are an online entrepreneur, or just run a part-time online business, then you have most definitely been affected by Google’s numerous and frequent updates drastically. This is due to the fact that the entire mechanism of online business runs around Google, such as Google Hummingbird, Google Penguin and Google’s Encrypting Search. Hence, in today’s world, without Google, you cannot imagine running an online business at all, and to make sure that you are ready to cope up with the drastic changes that Google makes to its system, here are the recent most changes to bring you up to speed.read more
It seems to me like the concept of “natural language” has been everywhere lately in the world of SEO. Google’s Hummingbird update appears to be better equipped to deal with natural language, while voice search (which of course only uses natural language) continues to...read more
Premium copywriters should be jubilant about Hummingbird. Google’s latest algorithm is able to hone in on good quality writing and reward it with high search ranking. Now Google’s crawlers can discern the strings of words and phrases that make up well-written text;...read more
Hummingbird is Google's latest algorithm update. Unlike previous Panda and Penguin updates, Hummingbird does not just address specific issues but instead entirely replaces parts of its former algorithm for a more involved long-term strategy that benefits its users....read more
Google has a new search algorithm, the system it uses to sort through all the information it has when you search and come back with answers. It’s called “Hummingbird” and below, what we know about it so far. What’s a “search algorithm?” That’s a technical term for...read more
Yesterday the news broke at a Google press event that the largest upgrade to its search algorithm since 2001, dubbed Hummingbird, had already rolled out last month. “Algorithm?” you ask. “Isn’t that the thing the determines how websites are ranked? And you say this is...read more
A nice-looking website does not a good SEO firm make. If you’re looking to hire an SEO firm that can also take care of designing your new website, then yes, you should probably consider how good their own website looks. But if you’re only looking for top-notch SEO, some of the best firms have websites that are second-rate at best.read more
“A lot of SEO has been focused on technical matters and very highly specific ways to configure your website and stuff like that. There are best practices, and you need to make sure you get the basics right, but it is true that a lot of SEO is now circling back around to good old fashioned marketing.”read more
It takes a lot to run a small business and not just the administration, hiring, budgeting and all of that, but also the advertising and public relations side of it. These days, you really can’t run a business without using SEO for this, and if you’re not sure what that means or how to do it, you may need a refresher course!read more
SEO takes work. Making sure your technical factors are properly set up as well as making sure your website is keyword-rich and useful will help you to drive targeted traffic. Once that’s all set, it will all be about building backlinks and increasing your website authority.read more
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