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A 10-Step SEO Plan for Higher Search Rankings in 2020
As marketers plan their content marketing strategy for 2020, SEO is top-of-mind — or at least it should be! For advanced marketers it looks something like this: you have an SEO plan and best practices in place, you have your list of premium keywords, you’re actively...
Turn Your Videos Into SEO Assets
Every marketing team knows that videos are a powerful experiential asset. When users see a video on a site, in a blog, or on social media, they are more likely to stop and pay attention. Videos create a story, a journey, and a visual experience that users enjoy and...
Writing articles for good SEO
A good article needs to be interesting, engaging, accurate, truthful, and grammatically correct. Apart from understanding clearly what you are trying to convey, your visitors should also enjoy reading your text. Search Engine Optimization The requirements for good...
SEO myths busted by an ex-Googler
SEO myths busted by an ex-Googler Google doesn't hate your website, AdWords don't impact SEO and 'freshness' and keywords are not as important as you think. Every industry has its myths and so does the SEO world. Google tries now and again to shed light on common...
Is SEO really beneficial for smaller businesses?
Whether you are considering taking up an SEO Essex agency to help you improve your online visibility or have recently started your very own SEO strategy and are look for more information on whether it is really beneficial for smaller businesses, we’ve got you covered....
How Google’s BERT SEO Update Will Impact Content and Search
On Oct. 25, 2019, Google announced BERT, its biggest algorithm update since RankBrain in 2015. BERT will influence one in ten search queries, according to Google. The SEO community is working hard to get ahead of the changes. I’m excited to share some initial ideas on...
8 SEO Myths You Need to Stop Believing
SEO is a crazy industry. Every day, thousands of marketers spend their time trying to acquire business through a search engine that keeps most of its algorithmic secrets under wraps. It’s natural that this would lead to a huge number of myths around our industry....
How to Improve Your Website’s SEO
Making sure customers can find your website online is of the utmost importance. That's why improving your website's SEO should be a top priority. One of the primary challenges for any small business in 2019 is visibility. After all, you might have an amazing business...
The 12 Most Important SEO Ranking Factors
There are 200+ SEO ranking factors that help search engines determine which sites should show in search results and how they should rank. If you want your site to claim the top spots on SERPs (search engine results pages), you need to optimize your online presence to...
Why agencies keep winning with WordPress
It’s no coincidence that WordPress has grown to become the web’s most popular Content Management System (CMS) by a long margin. It’s a dependable, scalable platform used by businesses of all shapes and sizes, and agencies have been particularly successful when it...
The Future of SEO: What SEO & Marketing Pros Need to Understand
It’s no secret that the game and business of SEO is changing fast. Those staying attached to the old SEO mindset that more links win and keyword volume is everything will fail. You can no longer rely on Google or popular website blogs to tell us how to optimize a...
What Is SEO Poisoning (Search Engine Poisoning)
Search engine optimization poisoning (SEO poisoning) is a term used to describe two types of activities: Illegitimate techniques used to achieve high search engine ranking, usually (but not only) to attack visitors Exploiting vulnerabilities on existing high-ranking...
5 SEO Tips to Optimize Your Next Blog Post
There are so many SEO tips floating around on the internet. The first problem with this is that it makes SEO even more complex than it already is. The second problem is that becomes so difficult to wade through the myriad of tips to find the right ones. The average...
Local SEO Works
Are you looking for a local SEO expert? If you’re looking for ways to help people in the area find your business, local search engine optimization is what you and your company need. Search engine optimization is an organic search marketing technique. Unlike paid...
7 Scary Website Maintenance & Support Problems
This morning, a massive denial of service attack slowed major websites to a crawl. And it goes to show that website maintenance problems can get pretty spooky. They can range from catastrophic to relatively minor. Everything is relative to size. On the extreme side, a...
10 Ways to Increase Website Visibility on Google and other Search Engines
A website that is highly visible on Google, has more chances showing up in the search results for related queries. This is not something that can be achieved over night. There are trillions webpages available online and it takes a lot of work to makes yours stand out...
Know your keywords: Types and Importance of Keywords
When you want to search for something on the internet, you type certain words into the search bars. Keywords are such words that we use to find articles, pictures, videos or news on search engines. They tell these engines about what we want to see. With keywords,...
Effective SEO Content Marketing Strategy
SEO still matters. In a world of paid advertising, many people believe that SEO isn’t worth the effort, but the fact is that SEO is still a hugely important part of marketing plans. SEO, short for search engine optimization, as described by Lyfe Marketing, is “the...
Finding the right SEO strategy for your business
When it comes to marketing the websites of financial institutions, you will be met with a vast army of competitors. These will be challenging you to that sweet spot at the top of the coveted Google search rankings. Any internet search these days could potentially...
SEO Mistakes That Can Hurt Your SEO Ranking
Business owners are often searching for new ways to boost their website's visibility and rank well in SERP (search engine result pages). Most of them face tough competition even from other local businesses. It's no longer difficult to get a shortlist SEO agency in New...
10 Tips to Improve Your Website’s SEO Ranking
Have you ever been at a dinner party or gathering and someone asks a random question? What happens when no one seems to know the answer? Everyone goes for their phone. “Let’s ask Google!” What about when you need a product or service? This is why SEO is critical to...
10 Best Readability Tools to Check Your SEO Content
Content strategy is a science and every detail matters. Those details include: The reading level of the content. Word count (especially in relation to top-ranking content). Format and correct use of subheaders. Keyword distribution. Use of phrases related to the...
Content Marketing Tips from SEO Consultant?
Content marketing is one of the most effective marketing channels as it provides value to potential customers without asking for anything in return. Successful content marketing focuses on attracting consumers to a business through various content formats, and rather...
5 tactics that encourage customer reviews
5 tactics that encourage customer reviews Make sure your business pages are claimed and ready for reviews – then be ready with a strategy to respond to them. In the crowded and ultra-competitive world of e-commerce, there’s one thing that almost everyone agrees helps...
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